How do we rank?

While we do not typically disclose client rankings for confidentiality reasons, we're happy to show some of the results for our own projects. 

One of the sites we operate is a simple free SEO tool that provides online reporting. We identified a variety of keywords based around the concepts of "SEO", "free," "online" and "analysis". Here's how we rank as of 23/05/2012 (this is unedited data from an independent ranking monitor):

Sample of our rankings: May 2012
Keyword Search volume Average ranking, May
seo analysis 5400 2.8
free seo 5400 2.1
seo checker 2400 3
seo analyzer 2400 3
free seo analysis 1900 1.5 
seo analyse 1900
free seo report tool 1900
seo online 1600
online seo 1000
website seo analysis 880 1.6 
seo free 880 1.7 
seo analysis tool 590 1.3 
seo analysis report 480 1.4 
seo analyser 480 1.7 
seo analysis free 390
seo tools online 390
online seo analysis 320
seo analyze 320
free seo analyzer 260
seo analyzer free 210 1.4 

How did we do it?

To acquire these rankings, we merely followed the basic principles that we can also apply to your site:

  • Create content of value
  • Ensure a technically sound website, and keyword friendly content
  • "Seed" the content to an audience that is likely to appreciate it - who will also provide high quality links and references

This process is a way to acquire long-term, stable rankings for any website. 

A few things we didn't do:

  • We didn't pay for links, send any requests for links, use link exchanges or use any other type of link "scheme"
  • Create any social presence for the site (we didn't have enough time!)
  • Write large volumes of content - the whole site is less than 10 pages

Want to learn how to acquire rankings for your own site? Talk to us!